Effective Negotiation Skills

  • 9:00AM - 4:30PM, 28 Jun 2022
  • Make UK Technology Training Centre - Aston, Birmingham
  • Sales Training

We all have to negotiate in life as well as in business. Too often opportunities are missed or diluted as a result of giving concessions too heavily or accepting that “no” means “no!”

Delegates will be confident understanding how to reach win/ win outcomes, vital if negotiating commercial terms or pricing. It’s easy to discount- it’s professional to ask for something in return!

This full day training workshop is designed to maximise the amount of time delegates spend honing the techniques including being able to maintain confidence when dealing with negativity from the other party. By the time they leave they will have working strategies having overcome their own concerns and any limiting beliefs.


  • The key benefits of negotiation.
  • Using Assertiveness in Negotiation
  • The Difference between Price and Value
  • Voice & Body Language Techniques For Better Negotiation
  • The Correct Way to Offer Discounts

Booking form

Booking authorised by:
Delegate 1
Delegate 2
Delegate 3
Delegate 4



£295 + VAT per person (members)

£395 + VAT per person (non-members)

An Invoice will be generated by our accounts department once we receive your booking form. Please select which method of payment you would prefer:


For payment or to register more delegates, please contact:

Shelly Bridgnell on +44 (0)20 8773 5521 or email


TERMS & CONDITIONS: This booking form confirmation constitutes ‘acceptance of our course booking terms’. Payment for any training course is due on receipt of the invoice. Cancellations must be made within a minimum of 10 working days prior to the training course date, after which payment is required in full. Similarly, refunds of fees cannot be issued unless notice in writing is received a minimum of 10 working days prior to the training course. All cancellations will be subject to a 25% (+VAT) fee to cover administrative expenses. 

It may be necessary, for reasons beyond the control of the PPMA Ltd, to change the content, timing, speakers and/or date of the seminar, course and/or programme.